Available for Remote & GCC Opportunities

Hello, I’m Muhammed Ashraf Saied.

I build WordPress experiences and digital products that solve real business problems.

Specialized in:
Custom WordPress Themes Custom Plugins WooCommerce Stores Backend Systems AI-Powered Solutions Scalable Digital Products

WordPress Developer and Technical Product Owner with 4+ years of experience building custom websites, themes, plugins, e-commerce stores, backend solutions, and business-focused digital products.

My experience across PHP, Laravel, SQL, AI, QA, and product ownership allows me to understand the complete journey—from the original business requirement to the final production release.

4+ Years of WordPress Experience
9+ WordPress Websites Showcased
Dual Product + Engineering Background
GCC Open to Remote & Relocation
Muhammed Ashraf Saied - WordPress Developer & Technical Product Owner
Muhammed Ashraf Saied
WordPress Developer & PO
Custom WP Theme / Plugin Hooks, REST API & Woo
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Product Roadmap & PRDs MoSCoW Prioritized Backlog
Sprint Release
AI-Accelerated Engineering Claude + Codex + Gemini Workflows
Custom WordPress Themes Custom Plugins WooCommerce Architecture REST API Integrations PHP & Laravel Technical Product Ownership PRDs & User Stories SQL Server & Database Design Arabic & RTL Localization AI-Assisted Development QA & System Testing GCC Market Opportunities
More than a website developer

I connect business thinking with technical execution.

I’m a Product Owner and Software Engineer with experience across WordPress development, backend engineering, database systems, QA testing, AI, and product management.

I enjoy turning complex requirements into clear, deliverable products—from discovery, roadmaps, PRDs, user stories, and acceptance criteria to implementation, testing, integrations, and production delivery.

My strongest hands-on experience is WordPress development. For more than four years, I have built and customized websites, themes, plugins, e-commerce stores, and business functionality for clients across different industries.

The Product + Engineering Advantage

Unlike developers who only assemble templates, I understand user journeys, business feasibility, clean software architecture, database integrity, and validation criteria.

4+ Years WordPress CS Graduate (Ain Shams) Product Owner Bilingual (AR/EN)

WordPress Engineering

Custom themes, plugins, WooCommerce, integrations, performance, maintenance, and RTL experiences.

  • Custom PHP Themes & Child Themes
  • Custom Plugins & Filter Hooks
  • WooCommerce Custom Catalogs & Checkout
  • Arabic RTL Localization & Multi-language

Backend Development

PHP, Laravel, REST APIs, SQL Server, MySQL, Python, and system integrations.

  • PHP 8+ & Laravel Framework
  • RESTful API Endpoints & JSON Services
  • Microsoft SQL Server & Stored Procedures
  • Relational Data Modeling & Migrations

AI Engineering

Machine learning, computer vision, LLM integrations, automation, and AI-assisted workflows.

  • Computer Vision & Deep Learning (LSTM, MobileNet)
  • LLM & Prompt Engineering Workflows
  • AI-Accelerated Development & Testing
  • Data Analysis with Python (Pandas, Scikit-learn)

Product Ownership

Product strategy, discovery, PRDs, roadmaps, user stories, backlogs, and stakeholder collaboration.

  • Product Vision, PRDs & User Stories
  • MoSCoW & RICE Backlog Prioritization
  • Sprint Planning & Agile / Scrum Ceremonies
  • Cross-functional UX, QA & Dev Leadership
4+ Years of WordPress Development

WordPress solutions built around real business requirements

I create tailored WordPress solutions instead of forcing every business into a ready-made template. My work covers custom themes, plugins, WooCommerce stores, API integrations, bilingual websites, responsive implementation, deployment, debugging, and ongoing improvement.

Core Mastery

Custom Theme Development

Building lightweight, high-performance themes from scratch using PHP, semantic HTML5, and modern CSS. Clean template hierarchy without bloat.

Custom Plugin Development

Extending WordPress functionality through structured actions, filters, shortcodes, and bespoke business logic.

Figma-to-WordPress

Translating UI/UX Figma designs into responsive, pixel-faithful, interactive WordPress websites with exact typography and spacing.

E-Commerce

WooCommerce Development

Complete online store development: customized product catalogs, category structures, product variants, bundles, discounts, cart flows, and secure checkout experiences.

REST API Integrations

Connecting WordPress with external services, CRM systems, and third-party APIs using WordPress REST API endpoints.

Arabic and RTL Development

Comprehensive right-to-left layout engineering, bilingual navigation, typography tuning with Arabic fonts, and localized user flows.

Responsive Development

Fluid, touch-friendly layouts optimized across mobile phones, tablets, laptops, and ultra-wide desktop monitors.

Performance Optimization

Asset minification, lazy loading, image format modernization, database cleanup, and Core Web Vitals optimization.

Dedicated Server Management

Configuring Linux VPS, cPanel, SSL certificates, PHP runtime settings, and database management for WordPress production hosting.

Website Migration

Relocating websites, databases, media libraries, and DNS configurations between hosts and domain names cleanly.

Debugging and Maintenance

Diagnosing PHP errors, database deadlocks, plugin conflicts, security hardening, and regular core/plugin version management.

Custom Admin Experiences

Tailoring the WordPress dashboard, custom post types, taxonomy structures, and metaboxes so content editors can manage data intuitively.

Proven Production Work

Featured WordPress & WooCommerce Projects

A curated selection of live, production websites built, customized, and maintained across corporate, e-commerce, educational, and GCC market sectors.

01 / 09 WordPress
Plastic Packaging & Manufacturing

API Jordan

Industrial Corporate Website

Comprehensive corporate website showcasing industrial plastic packaging solutions, product technical catalogs, and enterprise business inquiries.

02 / 09 WooCommerce
Sports Nutrition & Supplements

Muscle Dose

Sports Nutrition E-commerce

E-commerce store with product catalogs, categorized supplement filters, special bundles, promotional offers, cart, streamlined checkout, and Arabic/English content.

03 / 09 WordPress & RTL
Tech, SaaS & AI Engineering

Inheritix Technologies

Software Engineering Company Website

Showcase of web development, SaaS, ERP, AI automation, and WordPress services with portfolio case studies, lead-generation forms, and full Arabic RTL support.

04 / 09 WooCommerce
Beauty & Skincare

Yoom Essentials

Beauty & Cosmetics E-commerce

E-commerce experience with curated product collections, interactive product cards, skincare bundles, promotional discounts, and a streamlined shopping journey.

05 / 09 WordPress
Specialty Coffee & F&B

Taleen Cafe

Food and Beverage Website

Engaging brand and menu presentation with beverage product showcases, categorized selections, brand origin storytelling, and Arabic content integration.

06 / 09 WordPress & Booking
EdTech & Learning

Tinker School

Educational Website and Demo Booking

Educational platform featuring dynamic program catalogs, interactive demo-session booking workflows, integrated educational blog, and inquiry channels.

07 / 09 WooCommerce
Luxury Fragrances & Retail

Volt Fragrances

Perfume E-commerce

Luxury perfume store featuring curated fragrance collections, promotional sales modules, multi-size product variants, customer wishlist, quick view, and seamless shopping.

08 / 09 WordPress
Electromechanical Contracting

El Rwad MEP

Corporate Engineering Website

Contracting and engineering corporate platform detailing mechanical, electrical, and plumbing services, major project portfolio, and B2B quotation inquiries.

09 / 09 WordPress • GCC Ready
Saudi Advertising & Signage

Rwad Ads

Saudi Advertising Company Website

Bilingual Saudi-market corporate website presenting full advertising services, large-format printing, signage installation portfolio, and direct quote workflows.

And Many More

Additional WordPress websites, customizations, themes, plugins, maintenance projects, and business integrations are available upon request.

Discuss Your Project
Technical Leadership & Product Engineering

Beyond WordPress

My technical and Product Owner experience includes SaaS platforms, aggregator applications, enterprise systems, backend workflows, databases, QA, and AI-powered products.

Product Owner Super App & Valuation Platform

Super Application

A super-application featuring a core valuation service for properties and vehicles alongside a suite of integrated micro-services.

Key PO Contributions:

  • Product discovery and stakeholder interviews across market sectors.
  • Comprehensive market research, product vision definition, and scope modeling.
  • End-to-end user journeys, detailed user stories, and strict acceptance criteria.
  • Product backlog management, sprint collaboration, and roadmap governance.
Product Owner Saudi Arabia Market Aggregator

Domestic Labor Aggregator

A B2C aggregator connecting Saudi clients with domestic labor recruitment offices across the entire recruitment service lifecycle.

Key PO Contributions:

  • Requirements gathering and aggregator business model definition.
  • Dual client-facing and recruitment office workflow architecture.
  • Search, vetting, contracting, and milestone tracking lifecycle design.
  • MVP scope prioritization aligning with Saudi-market legal and trust requirements.
Product Owner Enterprise SaaS (9+ Clients)

Multi-Tenant LMS SaaS Platform

A multi-tenant learning management platform deployed and customized for more than nine enterprise clients.

Key PO Contributions:

  • Enterprise client discovery sessions and multi-tenant feature extraction.
  • Balancing tenant-specific requirements with core platform scalability.
  • Backlog prioritization, UAT coordination, and release communication.
  • Continuous roadmap alignment with institutional learning workflows.
AI Graduation Project Ain Shams University

Arabic Sign Language Translator

An AI-powered web application that processes Arabic Sign Language gestures and converts them into text and audio in real-time.

Technologies & Architecture:

  • Python, Computer Vision, and Deep Learning neural pipelines.
  • LSTM and MobileNet architectures for spatial and temporal gesture analysis.
  • Real-time webcam video stream processing and gesture landmark detection.
  • Synthesized text-to-speech Arabic audio output engine.
Proven Experience

Career Timeline & Track Record

Demonstrated progression across Technical Product Ownership, Software Quality Assurance, SQL Development, and Full-Stack Web Engineering.

September 2025 – Present Dafa, Saudi Arabia

Product Owner

Masarat Tec

  • Lead product roadmaps and strategic product vision across corporate and digital solutions.
  • Conduct stakeholder discovery sessions, user research, and comprehensive requirements gathering.
  • Author PRDs, epics, detailed user stories, and testable acceptance criteria.
  • Manage product backlogs using MoSCoW and RICE prioritization models.
  • Facilitate Agile ceremonies and coordinate across UX, QA, engineering teams, and executive stakeholders.
April 2025 – September 2025 Egypt

Product Owner & Software Tester

7P Software

  • Managed technical requirements, sprint backlog grooming, and release planning.
  • Executed comprehensive manual, functional, integration, and regression testing suites.
  • Designed robust test cases and verified acceptance criteria before production releases.
  • Bridged communications between business stakeholders and software development teams.
October 2024 – April 2025 Cairo, Egypt

SQL Developer

Health Insights

  • Engineered complex SQL queries and optimized stored procedures for Hospital Information Systems (HIS).
  • Maintained database performance, data indexing, and schema optimization for mission-critical healthcare data.
  • Facilitated accurate data retrieval, financial reporting, and clinical data consistency.
June 2023 – August 2024 Bahrain (Remote)

Web Developer

Mackenzie Solutions

  • Developed web applications and ERP modules utilizing PHP and the Laravel framework.
  • Engineered custom WordPress websites and bespoke WordPress plugins tailored to client requirements.
  • Implemented client-specific database workflows, REST integrations, and front-end user experiences.
4+ Years Total Global & Regional Clients

WordPress Developer

Freelance & Agency Solutions

More than four years of building, customizing, maintaining, and improving WordPress websites, custom themes, plugins, e-commerce stores, and client solutions.

Technical Competencies

Comprehensive Skill Stack

An organized view of my core engineering, product management, database, testing, and AI capabilities without arbitrary percentage bars.

WordPress Mastery

WordPress Custom Themes Custom Plugins WooCommerce WordPress REST API PHP RTL & Arabic Localization Dedicated Server Management

Product Ownership

Product Strategy Product Roadmaps PRDs & User Stories Acceptance Criteria Backlog Management MoSCoW Prioritization RICE Scoring Agile & Scrum Stakeholder Management

Backend & Architecture

PHP Laravel REST APIs Java Python System Integration SDLC Best Practices

Database Engineering

MySQL Microsoft SQL Server Stored Procedures NoSQL Data Warehousing Data Migration

QA & Software Testing

Manual Testing Functional Testing Integration Testing Regression Testing Test Case Design Defect Tracking

AI & Data Analytics

Python Pandas & Scikit-learn R Power BI & Tableau Deep Learning LSTM & MobileNet Computer Vision AI-Assisted Development

Tools & Workflows

Jira & Confluence Figma Miro Git & GitHub Codex Claude Gemini
Modern Engineering Method

AI makes me faster. Engineering judgment keeps the result reliable.

I use Codex, Claude, Gemini, and other AI tools to accelerate research, implementation, debugging, documentation, and testing. I still control the requirements, architecture, security, validation, and final delivery.

1

Understand

Analyze business requirements, user needs, and edge cases.

2

Plan

Architect the solution, define data models, and outline PRD criteria.

3

Build with AI

Accelerate coding, boilerplate, and initial implementation using AI tools.

4

Review

Inspect code architecture, eliminate hallucinations, and enforce security.

5

Test

Conduct functional, unit, integration, and cross-browser testing.

6

Verify

Validate against original acceptance criteria and Core Web Vitals.

7

Deliver

Deploy to production, configure caching, and ensure smooth handover.

Research & Architecture Claude & Gemini
Accelerated Implementation Codex & LLMs
Human Control & Quality Architecture, Security & QA
Academic & Professional Background

Education & Certifications

2019 – 2024

Bachelor’s Degree in Computer and Information Science

Ain Shams University

Comprehensive study of computer science fundamentals, data structures, algorithms, software engineering, databases, and AI graduation project in Arabic Sign Language Translation.

Professional Diploma

Instant AI Diploma

Statistics, Python, data analysis, machine learning, deep learning, and hands-on AI projects.

DataCamp Tracks

Data Analysis Certified Tracks

  • Associate Data Analyst in SQL
  • Data Analyst in Python
  • Data Analyst in Tableau
  • Data Analyst in R
Technical Institutes

Specialized Technical Training

  • NTI (National Telecommunication Institute): CCNA
  • ITI (Information Technology Institute): PHP & Laravel Development Training
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Arabic Native Speaker (RTL & Arabic Localization Specialist)
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English Professional Working Proficiency
Get In Touch

Let’s build something valuable.

I’m available for WordPress development, full-stack projects, Technical Product Owner opportunities, remote positions, and relocation across the GCC (Saudi Arabia, UAE, Qatar, Kuwait, Bahrain, Oman).

Actively Responding

Direct Communication

Feel free to reach out via email, direct WhatsApp message, or connect on professional networks.